Is your restaurant doing enough to stand out ? Try these 6 great EPOS promotional ideas Like all restaurateurs, you know your establishment lives and die by repeat business – making customers so happy that they’ll not only come back again but also recommend you. Building up this kind of loyal clientele, though, can be tough when there’s so much competition. One of the main problems, according to Trish Caddy, a food service analyst for Mintel , is this: “ Foodservice operators that base their strategy around promotions are not doing enough to stand out,” she says. “Brands also need to show that they care about the well-being of their customers by responding with menu choices that cater to healthy lifestyles .” Trish has a point. Who doesn’t love a money-off voucher? It only really works, thought, if it’s giving a discount on something you really want. So what can you do to lift your restaurant promotions out of the humdrum and make them stand out? Restaurants wi...